MoneySuperMarket.com Review

Important Facts:

money supermarket review

moneysupermarket is one of UK's top cost comparison website In 2009, moneysupermarket.com was graded as the best UK economic price comparison website by Experian Hitwise ('City' custom category). And in travelsupermarket.com is in the highest six travel comparison websites in the UK.

In 2009, moneysupermarket made more than 136 million in profit In the financial year ending in December 2009, the company made a profit of 136.9 million

They had approximately 120 million customers in December 2009 The company's websites interested roughly 120 million people in the financial year ending 2009.

They provide 47 cost comparison networks Growing from their private investment roots, at present moneysupermarket.com covers 47 networks amongst 4 verticals.

They employ 450 staff at their Head Office The company employs approximately 450 staff at their Head Office, which is based in Ewloe in Flintshire, North Wales.

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Moneysupermarket.com aims to help every family home get the maximum out of their money. They accomplish this via their market leading brands: moneysupermarket.com and travelsupermarket.com. Their comparison services provide a captivating offer to their clients and to product providers.

They offer their clients an honest and free of charge online facility, which allows them to look for and judge against a huge variety of products by cost, product characteristics and services all in one location. This enables customers to select a product that is most appropriate for their requirements. Hence, it saves them precious time and assists them in getting the maximum out of their money.

They do their best to provide their providers the most cost effective result to customer attainment in their chosen business areas. By matching the right customer to the right provider they offer their providers a well organised and entirely quantifiable media tool.

Their main source of income mainly comes from payments from product suppliers and advertisers after a customer clicks on their website and really submits an application for, or buys a product. The advertising charge is based on achievement.

moneysupermarket.com's price comparison services are supplemented by affluent user forums and tabloid content. moneysupermarket.com works across four verticals: insurance, money, travel and home services.

Insurance Vertical

  • Insurance is the foundation of the company and is accountable for around 76 million, or 55%, of internet profit in 2009.
  • In 2008, their insurance comparison channels appealed to 24m visitors. There are 16 insurance networks in total that incorporate car, home (buildings & contents), travel and life insurances.
  • The insurance vertical gives customers the options to compare home and motor insurance quotes in the actual moment using the company's screen-scraping device. This technology was founded by the company itself to assist the promotion of the Insurance vertical.
  • Lately, moneysupermarket.com has operated with commissioned providers to recover facts from their databases using XML technology. This allows deep linking between moneysupermarket.com and commissioned suppliers that are quicker and more successful compared to screen-scraping.

Money Vertical

  • At present, money makes up roughly 38 million (28%), of internet profits and appealed to around 35 million visitors in 2009.
  • There's 15 channels inside money plus loans, credit cards, savings, current accounts and mortgages.
  • The search outcomes generally compare and extensively grade all providers in the appropriate channel despite having a business relationship with the company.
  • Customer service is provided on and off line by their Sales and Service team ( roughly 40 staff). They provide a legalised protection advisory service too.
  • Additionally, the company provides a service through its PAALeads.com business. This connects customers searching for guidance in several areas plus mortgages, investments, pensions, and legal services to consultants that provide such services. They fully acknowledge that there are plenty of customers that require guidance or feel reluctant or incapable of completing their business deal online.

Travel Vertical

  • The Travel vertical operates beneath the travelsupermarket.com label. It accounted for around 16 million (12%) of internet profits and appealed to roughly 43 million visitors in 2009.
  • There are 11 channels within travel in total. The main ones include: package holidays, car hire, flights and hotels. Currently, travelsupermarket.com included ferries and cruise channels to what they provide.

Home Services Vertical

  • This is their latest vertical; it provided almost 6 million (4%) of internet profits and appealed to around 18 million people in 2009.
  • The Home Service vertical allows consumers to contrast and change gas and electricity, broadband and mobile phone providers.
  • Their Utilities channel is endorsed by Consumer Focus.
  • In 2009 they improved their Shopping comparison service facility for customers to enable them to look for discount vouchers. At present, their Vouchers channel is one of the biggest online, and provides customers a "local" service. This allows customers to search for fantastic deals according to postcode and locality in addition to product class.